Steph Curry Lands $1 Billion Lifetime Contract With Under Armour

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Four-time NBA champion and two-time NBA MVP, Steph Curry, is set to sign a lifetime contract with Under Armour. This deal is said to be worth over $1 billion.

The deal that Curry has with Under Armour right now will expire in 2024. The new deal will be valued at $20 million each year. In 2013, 34-year-old Curry left Nike to sign a nearly $4 million per year deal with Under Armour.

Curry Brand, an offshoot apparel, was started by Curry and Under Armour, in 2020. This came as an effort to put up stiff competition against Nike and its Jordan Brand. It also featured shoes, basketball clothes, and clothes for other sports like golf.

That’s not all that Curry has in the works. Not too long ago, he earned his bachelor’s degree from Davidson University subsequent to taking online courses to complete his degree.



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